Uri Goren is the head of digital engagement and capabilities at Teva Pharmaceuticals, and just recently became a member of the National Advisory Board for digital health for the Israel Ministry of Health. Uri founded and continues to contribute insights through his digital magazine, e-Pochonder and is one of the first advocates for patient centric health care.
Interview milestones:
02:25 How did you decide to become a trailblazer and advocate for patient-centric healthcare?
07:20 When do you think it is the most important moment to listen to patients?
11:50 Tell us about the Society of Participatory Medicine and the E-Patient Movement.
17:02 How can we keep that balance of - the empowered patient, who is the most important person in the room, with the knowledge and judgment of the medical professional whose recommendations should be trusted?
21:40 Do you think breaking away from traditional channel to market is happening on a wide scale in the industry?
25:51 Do you have any comments on how you're using different digital channels for your personal and professional messaging? And what is the difference between them when you make a decision about which channel to use?
30:37 How many hours a day do you commit or spend in order to promote these channels?
32:30 How much time do you spend on an average day on digital media
34:14 What you do at Teva?
37:38 What exactly is digitalization of B2B?
40:28 Are there any social networking tools that you can use to differentiate B2B from B2C?
43:32 What is the National Advisory Board for digital health for the Ministry of Health in and what are your goals in the advisory board?
48:12 What are you seeing that is special in the Israeli Digital Health ecosystem? And what do you think is missing, and maybe entrepreneurs should pay more attention to?
52:21 What is the main problem do you think that needs to be solved for the healthcare market with technology?
Uri Goren is the head of digital engagement and capabilities at Teva Pharmaceuticals, and just recently became a member of the National Advisory Board for digital health for the Israel Ministry of Health. Uri founded and continues to contribute insights through his digital magazine, e-Pochonder and is one of the first advocates for patient centric health care.
Interview milestones:
02:25 How did you decide to become a trailblazer and advocate for patient-centric healthcare?
07:20 When do you think it is the most important moment to listen to patients?
11:50 Tell us about the Society of Participatory Medicine and the E-Patient Movement.
17:02 How can we keep that balance of - the empowered patient, who is the most important person in the room, with the knowledge and judgment of the medical professional whose recommendations should be trusted?
21:40 Do you think breaking away from traditional channel to market is happening on a wide scale in the industry?
25:51 Do you have any comments on how you're using different digital channels for your personal and professional messaging? And what is the difference between them when you make a decision about which channel to use?
30:37 How many hours a day do you commit or spend in order to promote these channels?
32:30 How much time do you spend on an average day on digital media
34:14 What you do at Teva?
37:38 What exactly is digitalization of B2B?
40:28 Are there any social networking tools that you can use to differentiate B2B from B2C?
43:32 What is the National Advisory Board for digital health for the Ministry of Health in and what are your goals in the advisory board?
48:12 What are you seeing that is special in the Israeli Digital Health ecosystem? And what do you think is missing, and maybe entrepreneurs should pay more attention to?
52:21 What is the main problem do you think that needs to be solved for the healthcare market with technology?